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The number of spa locations across the country is
doubling every four years producing an incredible onslaught of competition. In an industry increasing
by 20% or more annually, your challenge is to brand your spa so definitively that it rises above the
competition. Branding in today’s marketplace goes far beyond logos and tag lines; it is the essence
of your business and every detail, every nuance is an important part of your branded message.
In a fast-paced presentation entitled Stars and
Strikes: Defining the Factors that Lead to Brandtastic, Holly Hitzemann and Mary Ellen Merrigan
present five simple steps to more effectively brand your spa. Real spa examples let you envision
implementation. Questions and solutions posed by this duo are applicable to any location.
When this seminar was presented to the New Mexico
Spa Association the response was overwhelmingly positive.
GET YOUR COPY of this informative
seminar today in your choice of two formats: Instant MP3 Download or Audio CD.
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Free Sample
Audio
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to listen in MP3 format.
Click on a mini-slide to enlarge the slides.
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More participant testimonials
What did you like best about this presentation?
“Statistics about spas in New Mexico and the latest trends”
“The passion behind your presentation”
“Dual presentation is very effective in keeping attention”
“The research”
“Clearly understood the concept”
“Steps to branding that differentiate your spa”
“Good applied application to spas”
“The presentation was wonderful”
“Presentation of information in entertaining manner – great teaming”
“Very professional”
“Very straight-forward and informative”
“Specificity”
Participants also answered the following questions:
I found the seminar interesting and informative: 96%.
I would recommend this seminar to my colleagues: 97%.
There is information I can put to work for my business: 95%.
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"Two smart, savvy marketing professionals who really get branding and building a reputation."
--Larry Donahue, COO, Corporate Counsel, SpaBoom
"Strong and solid. Very educational and informative."
--Jennifer McCoy, Manager,
Bair Mesocare Medical Spa
"Mary Ellen and Holly care enough to do the research to make their presentations relevant and effective. This is not a cookie cutter
program."
--Barbara Kline Hammond, Manager,
The Day Spa at Serenity Gardens
"Mary Ellen and Holly honed their information for our industry and provided a necessary kernel of insight to help me with my business."
--Ilene Stevens, Director,
Las Campanas Spa & Tennis Center |
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